Cookie Policy

Your Privacy

This policy only relates to your use of the Observatree website. You agree that, unless you have set your computer’s browser to reject them, we can place the types of cookies set out below on your device and use that data in accordance with this Policy.

Throughout the Observatree website we may link to other websites owned and operated by certain trusted third parties. This information is supplied in good faith, in case it is of interest, or use, to our website users. We are not responsible for the content or functionality of any of these external websites. These other third party websites may also use cookies or similar technologies in accordance with their own separate cookie polices. For privacy information relating to these other third party websites, please consult their cookie policies as appropriate.

To find out more about cookies, how we use them and how to reject them, please see our full cookie policy below.

Who are we?

Observatree is a partnership project, funded by a number of UK organisations, to set up a tree health early warning system. Led by Forest Research, partners include: Fera Science Ltd, Forestry Commission England, Scottish Forestry, The National Trust, The Woodland Trust, DEFRA, APHA and The Welsh Government. Supporting the project is National Resources Wales.

We’re the Woodland Trust and we care about the UK’s woods and trees. The Woodland Trust is responsible for maintaining this website (https://www.observatree.org.uk/), the project newsletter mailing list and communicating with people who have signed up for the Observatree email newsletter and future communications.

This policy talks about us as the Woodland Trust, ‘we’ or ‘us’. We’re a registered charity in England and Wales (No. 294344) and in Scotland (No. SC038885). We’re a non-profit making company limited by guarantee. Registered in England (No. 1982873) at Kempton Way, Grantham, Lincolnshire, NG31 6LL.

This policy also includes Woodland Trust (Enterprises) Limited (registered in England No. 2296645). This is a company we own. We use it to raise money to help us do our charity work.

What are cookies?

A cookie is a small text file which is placed onto your device (for example, on your computer, smartphone or other electronic device) when you use the Observatree website. Cookies are used on the Observatree website.

These help us recognise you and your device and store some information about your preferences or past actions.

For example, we may monitor how many times you visit the website and which pages you go to. This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually.

You can set your browser not to accept cookies and the websites below tell you how to remove cookies from your browser. However, some of our website features may not function as a result.

For further information on our use of cookies, including a detailed list of your information which we and others may collect through cookies, please see below.

Our use of cookies

We use cookies on this website to:

• Carry out research and statistical analysis to help improve our content, products and services and to help us better understand our users’ requirements
• Make your online experience more efficient and enjoyable.

For further information on cookies generally visit www.aboutcookies.org

Types of cookies

A visit to a page of the Observatree website may generate the following types of cookie:

• Session cookies – these allow our website to link your actions during a particular browser session. These expire each time you close your browser and do not remain on your device afterwards.

In addition, the cookies that we place on your device may also be:

• Strictly necessary cookies – these cookies are essential for you to be able to navigate our website and use its features. Without these cookies, the services you have asked for could not be provided.
• Performance cookies – these cookies collect information about how you use our website, for example which pages you go to most often. These cookies do not collect personally identifiable information about you. All information collected by these cookies is aggregated and anonymous, and is only used to improve how our website works.
• Functionality cookies – these cookies allow our website to remember the choices you make (such as your user name, language, last action and search preferences) and provide enhanced, more personal features. The information collected by these cookies is anonymous and cannot track your browsing activity on other websites.
• Targeting cookies (third party cookies and cookies used for advertising) – these cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement on our website and help measure the effectiveness of the advertising campaign. These may also be used to choose the advertisements that are displayed to you on our website and other websites.

Which cookies do we use?

The details below outline the cookies that we use on the Observatree website and the purpose of each of those cookies.

Our site may include the following third party functions which use cookies:

• YouTube

Disabling these cookies will likely break the functions offered by these third parties Social website cookies

So you can easily “Like” or “Share” our content on social network sites, we may have sharing buttons on our site.

The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Site improvement cookies

We may test new designs or site features on our site. We may do this by showing slightly different versions of our website to different people and anonymously monitoring how our site visitors respond to these different versions. Ultimately this helps us to offer you a better website experience.

Anonymous visitor statistics cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These analytics programs also tell us if, on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend. Our site uses the following analytics programmes:

• Google Analytics

How to turn off cookies and change my settings?

If you do not want to accept cookies, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of our website and you will not receive a personalised service.

If you are primarily concerned about third party cookies generated by advertisers, you can turn these off by going to the Your Online Choices website.

For more information, visit Network Advertising Initiative. From their site, you can control third party online advertising by managing your browser opt-outs.

For further information about cookies and how to disable them please go to the Information Commissioner’s webpage on cookies.

Please note that these links will take you to other websites. The Woodland Trust or its Observatree partners will not be responsible for the information and also the setting of cookies on these other websites.

Posting content on our website and social media pages

Remember that the internet provides instant worldwide access.

Please don’t provide information about yourself or other people unless you and they are happy to have it made public. In particular, don’t provide any information about others without their consent where that information might identify them, such as:-

• Names
• Tagged photos
• Location

Under no circumstances make public other peoples’ home address, email addresses or contact numbers.

How to contact us

Please contact the Woodland Trust Data Protection Officer, if you have any questions about this Cookie Policy or the information that is held about you in relation to the cookies on the Observatree website:

• By telephone: 0330 333 3300
• By email: dataprotection@woodlandtrust.org.uk
• By post: Data Protection Officer, Woodland Trust, Kempton Way, Grantham, NG31 6LL

Please note that calls to the Woodland Trust may be monitored or recorded.